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2023

Fresha.

Window Stickers.

A brand awareness initiative built around an annual awards programme recognising excellence across two tiers: Highly Recommended and Best in Class. Each recognition is accompanied by a curated suite of printed collateral – an embossed certificate, a congratulatory letter, a window sticker, and a QR code booking sticker – crafted to celebrate recipients while extending brand visibility in the real world.

Fresha window stickers
Fresha certificate
Fresha stamp

App Store Screenshots.

Brand awareness and product marketing project delivering updated App Store screenshots for the Fresha B2B platform – the world's leading online marketplace and booking solution for beauty, hair, and wellness professionals.

With over 450,000 businesses across 120+ countries trusting Fresha to run their operations, the updated screenshots were crafted to communicate the platform's breadth and capability at a glance. Each screen was designed to highlight the tools that matter most to modern salon and wellness owners – from appointment scheduling and point-of-sale to staff management and targeted marketing.

This refresh introduced a suite of new feature callouts, including an upgraded scheduling view, revitalised visual design, and the integration of verified Capterra reviews – lending third-party credibility to reinforce Fresha's position as the industry's most trusted platform.

App Store screenshot 1

Dopamine Beauty Social Post.

Social post 1
Social post 2
Social post 3
Social post 4
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Social post 6

Newspaper Insert.

Fresha Guardian newspaper insert

Christmas Holiday Cards.

A seasonal extension of the Fresha brand identity, developed by pushing existing brand shapes and colour palette to craft a bespoke illustration style – bringing warmth and festivity to the platform while maintaining visual cohesion with the wider brand.

Holiday card 1
Holiday card 2
Holiday card 3
Holiday card 4